06 Dec 2012
| by Nicola Kemp
: Consumer Advocates
Marks Spencer is one of a growing tranche of brands that recognise social media ...
28 Nov 2012
| by Richard Warren, joint chief executive, DLKW Lowe
as the 'poster child' of social media enabled customer service, 'Twelp Force'. But best of all, and most ...
(19=)
Currys/PC World
M C Saatchi/Walker Media
33
8
( )
B Q
McCann ...
28 Nov 2012
| by Kerrie Finch, FinchFactor
organisers and graffiti artists sitting alongside film-makers and social media mavens, working together on a ...
-neutrality - and not in a Swiss way - is rare. It encourages foreign investment. It partners with media neutrality ...
28 Nov 2012
| by Jan Rijkenberg, BSUR group
different products or services to consumers across multiple media channels, languages and cultures.
One ...
".
Together with VICE, we created a social media campaign that put Mini fans in front of the camera ...
28 Nov 2012
| by Chris Baylis, Tribal DDB Amsterdam
, worlds give you a consistency and reach via earned media and social activation that tactical ideas and heavy media spend cannot. If an audience can enter a creative world, its members will spend time ...
28 Nov 2012
| by Staff
of media at their disposal. If you aren't an authentic brand that stands for something and add a certain ...
. If you look at how that translates to media and marketing, we have done everything different. When ...
28 Nov 2012
| by Alex Bennett-Grant, We Are Pi
consultancy. We used social media and data gamification to break into the market and engage business people ...
14 Nov 2012
| by Nick Batten
and digital display.
The tool will also inform PR activity delivered by MHP Communications, with media ...
across media channels will be targeted with product PR.
Experiential activity, managed by Sense ...
will be underpinned by social media activity run by We Are Social.
A bespoke gaming app will comprise four stages ...
, the performance of Team GB, and the reaction of the British public.
What about the media coverage from BBC on the Olympics and Channel 4 on the Paralympics?
I think in media terms, the BBC did an outstanding job ...
think 'hang on a minute'. But the media probably enjoy writing the Ashley Cole one. It's funny isn t it ...
13 Nov 2012
| by Andre ‘Dede’ Laurentino, executive creative director, TBWA\London
Leo Burnett/Carat
28
16=
( )
Currys/PC World
M C Saatchi/ Walker Media
26 ...
=
( )
Network Rail
M C Saatchi/ Walker Media
23
...