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VisitBritain to roll out global James Bond cinema ad

02 Oct 2012 | by Loulla-Mae Eleftheriou-Smith

by production company Empire with media planning and buying handled by WPP's MediaCom. To support the ad ...

Thomson boosts spend to press home Dreamliner advantage

20 Sep 2012 | by Loulla-Mae Eleftheriou-Smith

and will be supported by extensive outdoor, print and online advertising, video on demand, email marketing, social media ...

VisitEngland calls on celebrities to kick start £5m domestic tourism push

07 Mar 2012 | by Loulla-Mae Eleftheriou-Smith

marketing organisations. Jeremy Hunt, secretary of state for culture, media, sport and the Olympics, said ...

Tourism Ireland calls up Snow Patrol for ad campaign

11 Jan 2012 | by John Reynolds

The multi-media campaign is running across TV, radio, press, cinema and online across 22 countries. The soundtrack to the TV ad is by Irish band Snow Patrol and is taken from the band's latest album, Fallen ... campaign will build on its social media activity from last year. Tourism Ireland now has 700,000 fans ...

Keycamp launches first ever TV ad

04 Jan 2012 | by Loulla-Mae Eleftheriou-Smith

The campaign, created by The If Agency, launches tomorrow (5 January) on TV, supported by digital and direct activity. The ad will air on ITV and satellite channels with media handled by Carat. Keycamp aims to increase brand awareness through the new push, using the strapline "Escape to a world ...

Warner Leisure Hotels launches new TV ad

03 Jan 2012 | by Loulla-Mae Eleftheriou-Smith

The campaign, created by agency SOUK360, is running across TV until 12 February, supported by press and direct marketing activity. Media buying is being handled by Mike Colling Company. The ad showcases Warner Leisure's range of activities and evening entertainment, and aims to increase bookings ...

Sky marketer scoops top prize at Brand Event Awards

02 Dec 2011 | by Staff

Vickers BBDO Walkers - Sandwich Leisure Whynot! Malaysia Night Media ...

BA aims to inspire consumers with 'mission' ad

21 Sep 2011 | by Loulla-Mae Eleftheriou-Smith

-of" films explaining the TV ad. Media buying is handled by Zenith Optimedia. The film shows pilots from ...

Famous Brits feature in global tourism campaign

20 Jun 2011 | by Loulla-Mae Eleftheriou-Smith

campaign will run for two years and is comprised of a TV ad, five short films, digital, and social media ...

Europcar launches its first TV ads in £2.5m campaign

03 Jun 2011 | by Ben Bold

of the initiatives we are developing to achieve this. The media planning and buying is being handled by MediaVest ... negotiated a sponsorship of MSN's newly created travel section. The social media element of the campaign ...

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