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PowerPerfector hands brief to Harvard PR

16 May 2013 | by Lynsey Barber

The Good Relations Group agency will handle media relations, content and digital strategy, and will work closely with tech marketing firm McDonald Butler to support its sales programme. Harvard will target environmental and technology titles, as well as the mainstream business press, widening its reach ...

ENRC board brings in Brunswick as takeover looms

16 May 2013 | by Alec Mattinson

. Media reports suggest the company's founders will seek an extension to the deadline. ...

Lansons Communications wins Stobart Group City brief

14 May 2013 | by Alec Mattinson

to do so again. Lansons worked on the logistics giant s stock market listing in 2007. However, media ...

The7stars sends biomass lobbying ads to MPs

13 May 2013 | by Louise Ridley

it s so important that we get both media and messaging right." Follow @LouiseRidley ...

The colour of the money: five trends in marketing pay and rewards

13 May 2013 | by Chris Moriarty, corporate affairs manager, The Chartered Institute of Marketing

the media and shareholders, it looks as if the tough economic climate has taken its toll on the annual ...

Lockerbie disaster comms handler Alan McGuinness dies age 64

07 May 2013 | by Iain G Fleming

McGuinness, who handled PR for Pan Am during the Lockerbie disaster, was a founding partner of Proscot Public Relations in Glasgow in the early 70s in the days when the practice of PR was little more than a media relations function of advertising agencies. The son of a senior civil servant ...

General Electric calls global media review

03 May 2013 | by Louise Ridley

-agency review of its media arrangements....media agencies. The decision to review our media business is a regular part of GE s efforts ... imaging and finance. It spent 3m on UK media for its brand advertising in 12 months to the end ...

Seven steps to conquering the art of mining big data

30 Apr 2013

action. Insight influenced how the campaign played out externally. It led to novel media planning ...

Digital helps maintain outdoor growth in Q1

29 Apr 2013 | by Arif Durrani

welcomed by the Outdoor Media Centre. Revenues in the digital sector grew to 43.1 million, up 21% year on year, as advertisers continued to explore ways to use new sites being developed by established media ... alongside mobile, online and social media. Within the last decade, digital outdoor advertising has ...

Champollion recruits former Save the Children head of digital Branislava Milosevic

26 Apr 2013 | by Loulla-Mae Eleftheriou-Smith

, signing up Ed Miliband s former new media adviser Alex Smith as a consultant. Laura Brodie, director ... comms, whether that is traditional media or public affairs. A truly integrated approach across all media disciplines will become even more important in the next few years as technology moves rapidly ...

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