Howlett and art directed by Paul Gygi. Media buying was handled by MediaCom and the photographer was Tom ...
PZ Cussons has relaunched its fake tan brand St Tropez with a 2 million global campaign, created in-house. Print work, which features the supermodel Kate Moss wearing "the ultimate tan", is supported by online and in-store activity. In addition, there is a social media drive, by Karmarama ...
, Clemenger BBDO Sydney, TED Mimeisthai is a wonderful hybrid of technology, social media and human curiosity ... was to ensure audiences appreciated the value the BBC brought to the London 2012 Olympic Games through its cross-media ...
as the industry has got to grips with the advent of digital and social media, now the content and creation cycle ... social media buying in-house. But those who designate this to an entirely separate division are missing the point. The media analysis, cross-channel expertise and social buying need to be an essential part ...
Fiona Dallanegra, former fashion editor of Vice Media Group's i-D magazine, will return in April...She will take over the day-to-day running of i-D magazine from founders Terry and Tricia Jones, following Vice Media Group's purchase of i-D in December last year . The husband-and-wife duo ... Media group is backed by WPP and includes record label Vice Records, full-service creative agency Virtue ...
the campaigns that had earned a place in the Campaign and Outdoor Media Centre s prestigious Outdoor Hall ...
media landscape at what is the most exciting time in our rich and vibrant history." ...
BT's Twitter competition plays cupid and encourages romantics to tweet their messages of love to the top of London's BT Tower. But an ad for Ikea in Australia has become a social media hit, offering free cots to babies born nine months after Valentine's Day. Supermarkets and retailers, including ...
the media owner will be part of the judging panel alongside people from Mother, Karmarama and design agency ... at JCDecaux, said: "This is a unique project that recognises the value of outdoor media and JCDecaux ...
, whose only media competition was newspapers and magazines, together with cinema advertising ... sites for example, on various electronic media and, of course, the huge variety of often highly creative media that infiltrates our everyday life. Sometimes, posters are still produced that areincredibly ...
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