LONDON - Lloyds Banking Group has called a consolidating review of its £77m media planning...involved. The Nielsen Company records Lloyds TSB spending 37m on media in the 12 months to 31 January ... Joe Clift in a pitch process run by management consultancy Media Sense. In a statement today (31 March) Lloyds Banking Group confirmed it is reviewing its media arrangements in a competitive pitch ...
last year, is reviewing its £80 million media planning and buying arrangements....management consultancy Media Sense co-ordinating the process. Nigel Gilbert, the group marketing director ... absolute sense for us to take a look at how we structure our media planning and buying relationships. "We ...
Those calling for a currency for online media are overlooking one important point: it's already...for online media, the latest repeated at the recent ISBA conference. A currency, it is claimed, will give ... with other media and make trading easier. Many are frustrated by what they see as foot ... online media. We already have one that is convenient, widely used and has the benefit of being accepted ...
LONDON - Guardian Media Group chief Carolyn McCall has responded to a full-page ad in today...In a letter to Guardian News Media staff, McCall said without taking action to reduce costs, GMG Regional Media's losses would soon become "completely unsustainable", which could lead to "the end ... , taken out by the National Union of Journalists' regional chapels across Guardian Media Group. The ad ...
US spend is set to fall by almost 4.3 per cent in 2009, according to the figures, and by 6.8 per cent in 2010. Spain is forecast to drop 14 per cent and Russia to fall 23 per cent in 2009. Group M, the parent company of WPP media agencies, revised its forecasts from a previous global fall prediction ...
LONDON - GMG Regional Media is to slash the free circulation of the Manchester Evening News...MEN Media said it would continue to distribute 90,000 free copies on Thursdays and Fridays. Ruth Spratt, managing director of MEN Media, said the daily paper would continue to be on sale in all the usual outlets. She said the changes had been made to reflect a drop in ad revenues, particularly ...
the economy improves. "This year will be tough for all media, however, we expect national, retail ... Works by each of its shareholders, including regional publisher APN News Media, News Corporation's News Limited, publisher of The Australian, Fairfax Media, publisher of The Sydney Morning Herald ...
LONDON - Focus DIY has appointed EGS and the7stars to handle its media planning and buying....The account was reviewed out of incumbent agency Mediaedge:cia . EGS will handle communication planning and the7stars will look after media buying. Focus said it had taken the decision to split the account because it better suited its business needs. The retailer's advertising is handled by Krow, which ...
LONDON - Global media ad spend increased by 1.5% in 2008, despite the economic slump...Globally, TV ad spend was up 5.2% year on year to 44% of total media spend. Radio was up 0.4% to take a 6.5% share. However, magazines and newspapers suffered, declining 9% in Europe, 4% in Asia Pacific and 12.7% in North America. The figures for traditional media chart a particularly challenging ...
follows news that DMGT has doubled the estimated number of job cuts at Northcliffe Media, its regional ...
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