The Week: Media news - Anheuser changes media
27 Feb 2009
, is planning to change the payment terms it applies to media suppliers.
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. We have been impressed by its innovative customer engagement work and its excellent social media ...
, is planning to change the payment terms it applies to media suppliers.
Britvic, the soft drinks company, is reviewing its £9 million media planning and buying account....PepsiCo brands. Mindshare handles media for Britvic's entire portolio but will now face a review on Britvic brands including Robinsons, Tango and Drench, while retaining the £11 million Pepsi media business ... splitting the planning and buying on the account and appointing two media agencies. Mindshare, which has ...
Turespana, the Spanish tourism board, has reappointed MPG to handle its EUR42 million global media...MPG, which pitched for the business against Mediaedge:cia and Carat, will add online planning and buying to its offline account. Media Contacts, MPG's sister digital network, will work on the online side of the account with MPG Madrid, which will lead the business. MPG will handle media for international campaigns ...
Virgin Media, which is considering a sale of its Virgin Media Television content arm, has announced
The WPP-owned Kantar Group, the insight provider, is restructuring following WPP's £1.9 billion acquisition of the research company TNS last October. The restructure will see the TNS Custom and Research International operations merge into a company known as TNS.
The Guardian, The Times and the Financial Times all delivered increases in readership last year, according to the National Readership Survey.
with Channel 4 and 5 to understand how desperate some mainstays of the British media industry are becoming....Against the backdrop of such patent, and outlandish, panic in the sector, the performance of media agencies in this week's Nielsen billings tables is really quite encouraging. The overall decline in media ... of the tide. The challenges for media agencies right now are dramatic. Not only have falling interest rates ...
British Gas Business has appointed Publicis Groupe's MediaVest to handle its £4 million media
The move comes after a public consultation on the Trust's provisional decision to reject the proposal because it would not improve services enough to justify the investment of the licence fee and have a negative impact on commercial media. ...