27 Feb 2009
| by Staff
The top holding companies shown by share of media and share of advertising....If size of media billings was the litmus test of a successful global group, WPP would come out on top. What's more, all three of its media networks bucked the overall trend and showed real billings ...
. Omnicom's main creative and media networks all lost market share, although client spend with its smaller ...
27 Feb 2009
Media spend will have a momentum of its own for a short while - relying if necessary on old ...
media billings fell by a smaller percentage than creative billings last year. But fall they did ...
of bank interest that can currently be earned on cash balances will remove a traditional boost to media ...
. All but one of the top-ten ad agencies has suffered a slump in billings and six of the top-ten media ...
media spend and, anyway, remuneration is no longer tied to media budgets.
So this year more than ever ...
27 Feb 2009
at the expense of traditional media. Both BMW and Littlewoods shopped outside The Engine Group (to which WCRS ...
on the retail market and made agencies increasingly susceptible to cutbacks in traditional media advertising ...
LONDON - BlackBerry has awarded its European media planning and buying duties to Starcom MediaVest...The multimillion-pound business has been handled by Omnicom Media Group agencies across the region for the past three years. Manning Gottlieb OMD handled the account in the UK, which accounted for 5.3m in media spend in 2008, according to The Nielsen Company. The move consolidates BlackBerry's global media ...
25 Feb 2009
| by Staff
The Media Week team discuss the potetnial sale of Virgin Media's content division, Peter Chernin...The stories behind the headlines in the Media Week podcast. ...
The incumbent on the account was Arena BLM. Mindshare already handles the discount fashion retailer's offline media planning and buying business. Arena BLM won the online business in February 2007 after a pitch against Golley Slater and Starcom. Mindshare won the fashion chain's media business ...
25 Feb 2009
| by Staff
Viacom Brand Solutions, Egmont, Eye Fly, Kinetic, Cedar, Factory Media...and thelondonpaper. Out-of-home media provider Eye has appointed Jeremy Corfield as global director of Eye Fly. He ...
, who has moved to BA's sister title, High Life. Kate Marley has joined Factory Media as sales ...
25 Feb 2009
| by Staff
Anna West is media manager at British Airways...happened in the terminal one day was out in the media the next day. It's won industry awards and we ...
? My media agency background at Carat and Universal McCann helps me understand the pressures from all ...