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Premier Inn seeks shop for CRM task

26 Nov 2009

it bought in 2004. Premier Inn's media is held by ZenithOptimedia. A spokeswoman for the company said ...

InterContinental Hotel Group kicks off global ad review

20 Oct 2009 | by Matt Williams

by the review. InterContinental's relationship with Mindshare, which handles all of the company's media ...

InterContinental Hotels to pool ad tasks

20 Oct 2009 | by Alex Brownsell

with MindShare, which handles its 80m global media planning and buying account. The agency review follows a ...

Mindshare wins £80m InterContinental

19 Mar 2009 | by Anne Cassidy

£80 million media planning and buying account to WPP-owned Mindshare....Mindshare won the account, which covers brands including Holiday Inn, Crowne Plaza and InterContinental, in a final pitch against Publicis Groupe's Starcom. The Aegis-owned Carat, an incumbent on the account, was knocked out at an earlier stage. The other incumbent on the business, Havas Media's MPG ...

Hotel Du Vin sponsors Laurence Llewellyn-Bowen's show on Classic FM

11 Mar 2009 | by Sarah Johnson

The hotel chain will sponsor Laurence Llewellyn-Bowen's Classic FM show Sunday Spa' for 13 weeks. The deal includes on-air competitions to win prizes including Luxury Wine Weekends, Luxury Weekend Breaks and Luxury Spa breaks. The campaign was booked by Brilliant Media Manchester and aims to increase brand ...

 

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