the island of Guam in the Pacific Ocean, by media owner ClearChannel. The campaign, by ad agency Duval ...
22 Dec 2009
| by Staff
NEW YORK - Michelin has moved its estimated $43m US media planning and buying account from MediaCom...the BFGoodrich and Uniroyal brands and the eponymous hotel and restaurant guides, expects its 2010 US media spend ...
on measured media in the US in 2008, according to Nielsen. Dave Murtaugh, director of image and brands, Michelin North America, said: "We believe MEC will bring a valuable new perspective to our media approach ...
European media account moved from Carat to Omnicom Group's OMD . The carmaker exploited its strategic alliance with Japan's Nissan to consolidate their two media accounts for the first time. ...
Created via an Australian social media competition for film makers , the online ad features ...
comment posted on Australian media and marketing site Mumbrella.com, McDonald, said: "Yeah - It's getting ...
media 4 ya - Gotta love it when the big boys get burnt!! If anyone is offended by this I'm truly sorry ...
LONDON - Fiat has moved its estimated £20 million UK media planning and buying account out...Maxus, which already handles the Fiat business across Europe, won the account without a pitch. Fiat completed its takeover of Chrysler, a Maxus client, in June last year, which has led to the move. The business also includes media planning and buying for Alfa Romeo, part of the Fiat Group. Fiat realigned ...
09 Dec 2009
: Financial Times Normal 0 0 1 28 133 3 1 202 11.773 0 0 0 US media ...
03 Dec 2009
| by Matt Williams
appointed Vizeum to handle its media business. The agency is unaffected by this review. ...
02 Dec 2009
| by Adam Woods
LONDON - Although it may appear to be a fuzzy science, the social-media sphere offers brands...;
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Brands participating in social media often evoke images ...
digital professionals, brands are now forced to dance to social media's tune, because of its significant ...
that concern them will be repaid in better natural search rankings for their sites and social-media pages ...
, and that must be acted upon. Find a way to make social media work for both brand engagement and feeding test ...
Crayon has launched a website, Feelvfr.com , promoting the VFR1200F, which will be supported by email activity, affiliate marketing and social media. The multi-language site has been designed to support the bike's launch in 13 different countries. Crayon's campaign will target experienced ...
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