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Digital and direct media fuel ad spend growth

22 May 2006 | by Robin Parker

Spending on digital and direct media rose by 22% year-on-year in the first months of 2006, a study...The two media now account for a quarter of all advertising media spend, compared to a fifth just ... media was up 5%. Though traditional media spend fell year-on-year for the first time in three years ... quarter of this year as travel, toiletries/cosmetics and entertainment, media and leisure advertisers ...

Natmags appoints digital ad director

22 May 2006 | by Robin Parker

to relaunch all of the company’s consumer magazine websites over the next year (Media Week, 14-21 March). He ...

City AM and Titan Outdoor launch City PM 'bluecasts'

22 May 2006 | by by Mark Banham

-of-home media specialist Kinetic in partnership with City AM. Eric Newnham, global chief executive of Kinetic ...

BBC told to sell off Radio 1 and 2 to rebalance market

22 May 2006 | by by Daniel Farey-Jones

The report has been published by the European Media Forum as part of ongoing coverage of regulatory affairs, and authored by economist Keith Boyfield. It casts a critical eye over the reforms outlined in the recent government white paper on the renewal of the BBC's Royal Charter, which last week ...

Bollore faces dissent from major Aegis shareholders

22 May 2006 | by by Mark Banham

Aegon, which owns a 4.9% stake in the media planning and buying business, looks increasingly likely to join fellow fund manager Fidelity, and 9.3% shareholder in the group, in opposing ... , would force a mandatory takeover bid for the media independent. Last Wednesday, Bollore nominated ...

Agencies urged to stand up to clients in the pitch process

22 May 2006 | by by Sarah Woods

chief executive of Initiative Media, said: "This report is a milestone for the industry. "It has ...

Sportech to offer £3m prize in World Cup pools game

22 May 2006 | by by Alex Donohue

through its existing pools customer database, and across Trinity Media's digital and press titles, which ...

 

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