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Red Devil turns up the heat on Red Bull with £4m push

13 May 2003 | by Claire Billings,

on the activity including integrated agency Hicklin Slade, design agency JKR. Media was booked by MindShare ...

AMV set to win Royal Mail's £20m advertising account

13 May 2003 | by Mark Sweney,

advertising and marketing business not affected is the media planning and buying account, which is held ...

C4 launches spoof campaign to back 'Six Feet Under'

13 May 2003 | by Claire Billings,

Marketing worked with its communication agency Michaelides & Bednash to develop the strategy and media has been bought by OMD. The ads break tomorrow, May 14, for two weeks. They run in print media ...

Mediaedge:cia picks up £6m mail order vitamins work

13 May 2003 | by Claire Billings,

:cia its £6m media planning and buying account following a competitive pitch...., although the work will be based around direct response activity, the agency will look at other media ... . Details of other agencies involved in the pitch were not available. The incumbent on the account was Media ...

Goldfish launches DRTV ad for integrated drive

13 May 2003 | by Staff,

-centric approach to loans, we're once again the challenger brand, back to the old way of doing things." Media ...

INTERNATIONAL BRIEF: New director for Unimagem

13 May 2003

’s media relations unit. Guimaraes, previously a journalist, will lead a five-strong press relations team.

INTERNATIONAL: Greenpeace resumes its hunt for comms director

13 May 2003 | by by Holly Williams

quit early last year to set up a media training firm....number of supporting teams – media relations, visuals, new media and fundraising. Greenpeace chief media officer Sara Holden said: ‘It’s a really key function for us. ‘We’re a very communications ... troubleshooting and issues management, as well as doing some work in marketing, fundraising and new media. ‘It ...

INTERNATIONAL: Hollywood’s sleazy PROs are far from the reality

13 May 2003

It’s tempting to dismiss PR professionals who worry about the portrayal of this business in the media with the simple suggestion that they get a life. Don’t we have bigger issues to worry about? And could the fact that Hollywood is turning PROs into leading characters be seen as evidence that our ...

 

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