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WWAV Media lures back Marsh for group head role

LONDON – WWAV Rapp Collins Media has hired Alex Marsh from direct media specialist Mansfield Lang...as environmental charity WWF. Marsh, who will report to WWAV Media director Karen Thomas, said the agency offers ... and to increase my depth of media experience by working closely with our complementary in-house media channels -- WWAV Media's third-party list broking and management and telemarketing consultancy Optima," she said ...

Agencies line up to pitch for Tropicana UK media account

LONDON - Tropicana, the juice brand owned by PepsiCo, is reviewing its £3m UK media account...with Zenith Media last year. It also handles planning and buying for the Copella brand. Creative ...

Sir Martin climbs media rich list with £2.3m pay package

highest-paid person in TV and media, a long way behind number one earner Simon Fuller and Richard Desmond...and media list with £16.1m, making him by far and away the best-paid actor. Rowan Atkinson, who earned £6.5m ...

Premium TV in football content deal with AOL UK

, editorial promotion and banner ads. In addition, AOL Broadband will be advertised across traditional media ...

MediaCom wins £2m Standard Life Healthcare task

LONDON - Standard Life Healthcare has appointed MediaCom to handle its £2m media...Direct, said: "We will be working to optimise their use of traditional media while introducing some new and innovative direct sales channels." Media planning and buying for Standard Life Bank, handled by Feather ...

Rapier beats four to take over Smart direct task

-the-line spend for the brand to £10 million. It also appointed Farm's media planning arm, Monkey, to work alongside Smart's media agency, BJK&E. Smart will be expanding its range in 2004 to include a roadster ...

Cadbury switches media to Starcom

Cadbury Trebor Bassett has appointed Starcom Motive to handle its 30 million UK media account....of Starcom Motive as a media specialist, had handled a part of the Cadbury account before it moved to Carat ...

MEDIA PERFORMANCE LEAGUE: 31 October

(pounds m) (pounds m) (pounds m) 1 1 Initiative Media 96.0 4.0 92

Media Week features list 2004

@qpp.co.uk . This features list is regularly updated, as we react to the key issues affecting the media business. May 18 - Ethnic media The UK is now a diverse nation, with many different ethnic ... and ethnic media be used to effectively target these consumers? May 25 ...

MEDIA: Business hires City editor

Neil Thapar is to join Andrew Neil's Sunday broadsheet The Business as City editor next week. He replaces Sylvia Pfeifer, who is joining The Sunday Telegraph business team (PRWeek, 26 September).

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