31 Oct 2003
| by Claire Billings,
LONDON – WWAV Rapp Collins Media has hired Alex Marsh from direct media specialist Mansfield Lang...as environmental charity WWF.
Marsh, who will report to WWAV Media director Karen Thomas, said the agency offers ...
and to increase my depth of media experience by working closely with our complementary in-house media channels -- WWAV Media's third-party list broking and management and telemarketing consultancy Optima," she said ...
31 Oct 2003
| by Ian Darby,
LONDON - Tropicana, the juice brand owned by PepsiCo, is reviewing its £3m UK media account...with Zenith Media last year. It also handles planning and buying for the Copella brand.
Creative ...
31 Oct 2003
| by Staff,
highest-paid person in TV and media, a long way behind number one earner Simon Fuller and Richard Desmond...and media list with £16.1m, making him by far and away the best-paid actor. Rowan Atkinson, who earned £6.5m ...
31 Oct 2003
| by Staff,
, editorial promotion and banner ads.
In addition, AOL Broadband will be advertised across traditional media ...
31 Oct 2003
| by Staff,
LONDON - Standard Life Healthcare has appointed MediaCom to handle its £2m media...Direct, said: "We will be working to optimise their use of traditional media while introducing some new and innovative direct sales channels."
Media planning and buying for Standard Life Bank, handled by Feather ...
31 Oct 2003
| by Glen Mutel,
-the-line spend for the brand to £10 million. It also appointed Farm's media planning arm, Monkey, to work alongside Smart's media agency, BJK&E.
Smart will be expanding its range in 2004 to include a roadster ...
31 Oct 2003
| by Ian Darby
Cadbury Trebor Bassett has appointed Starcom Motive to handle its 30 million UK media account....of Starcom Motive as a media specialist, had handled a part of the Cadbury account before it moved to Carat ...
31 Oct 2003
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1 1 Initiative Media 96.0 4.0 92
31 Oct 2003
| by MediaWeek
@qpp.co.uk . This features list is regularly updated, as we react to the key issues affecting the media business. May 18 - Ethnic media The UK is now a diverse nation, with many different ethnic ...
and ethnic media be used to effectively target these consumers? May 25 ...
31 Oct 2003
| by Adam Hill
Neil Thapar is to join Andrew Neil's Sunday broadsheet The Business as City editor next week. He replaces Sylvia Pfeifer, who is joining The Sunday Telegraph business team (PRWeek, 26 September).