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The7stars wins media brief to resurrect HMV

20 May 2013 | by Louise Ridley

branches in a deal reported to be worth 50 million. Hilco awarded the media planning and buying account ... launch of Les Miserables kicked off over the weekend. HMV spent 5.9 million on media in the UK ... into the new HMV, so having the right media agency is of vital importance. The7stars has extensive experience ...

Toyota swaps T4 sponsorship for Vevo ad deal

03 May 2013 | by Chloe Smith

their social media conversations. Lisa Fielden, Toyota s brand and digital manager, said that Vevo ...

My Media Week: Mark Popkiewicz

01 May 2013 | by Hayley Hayes

feel my head is going to LA, but the rest of me is heading to Asia and managing the media interest following our deal with Zee TV a 3m investment into the business. The deal was led by Indian media entrepreneur Subhash Chandra and brokered by David Glick, chief executive of entertainment and media business ...

Play.com appoints Hometown and Vizeum

01 May 2013 | by Louise Ridley

to Hometown and its media account to Vizeum, after two four-way pitches....Hometown was up against three undisclosed agencies for the creative account, while Vizeum pitched against Total Media, The7stars and Goodstuff Communications for the media business. The two reviews ... with agencies, but has recently worked with Target Media for media and Libertine London for creative services ...

Media360 Awards: Who has been the best media agency, leader and advertiser of the decade? You

01 May 2013 | by Arif Durrani

As Media360 turns 10 years old, we will be celebrating the very best in the business with our...All the winners will be announced at Media360 s 10th Anniversary Party, held at The British Music Experience, O2 on 6 June, hosted by Havas Media's indefatigable Marc Mendoza. Media360's Decade ... the Industry body of the decade , as voted for by leaders at Mindshare, OMD, PHD, the7stars, Havas Media and UM ...

English National Opera appoints Total Media

03 Apr 2013 | by Maisie McCabe

The English National Opera (ENO) has appointed the independent media agency Total Media ahead a...The Total Media-produced content-driven campaign will include a range of partnerships with media ... of media. Total Media has also been tasked with positioning the ENO s base at the London Coliseum ... . Eleanor Appleby, the head of marketing at ENO, said: "We were very impressed with Total Media s passion ...

Puma seeks to celebrate individuality with Worn My Way lifestyle campaign

15 Mar 2013 | by Alex Brownsell

The sportswear brand unveiled the lifestyle campaign today, with a new microsite, www.wornmyway.com , and social media activity featuring the hashtag #WornMyWay. Urban music acts including Professor Green, Jamal Edwards and Mischa B, will appear throughout the campaign. Behind-the-scenes footage has also been ...

Bauer Media hires Sony Music strategist Mark Hardy as digital director

11 Mar 2013 | by Echomo Efeyini

Bauer Media has hired Mark Hardy, a senior strategic director at Sony Music, in the new role...Hardy, who spearheaded Sony Music's marketing strategy, will report to Paul Keenan, the chief executive of Bauer Media. He will take blanket responsibility for Bauer Media's web, social and mobile divisions, and will initially concentrate on building up its existing brands. He will also work ...

Paul Mylrea set to leave the BBC following arrival of James Purnell

14 Feb 2013 | by John Owens

later this year.' Mylrea joined the corporation as head of press and media relations in 2010 having ... Purnell decides how he wants to structure the PR offer. Payne was formerly head of press and media ...

Beyoncé stars in O2 Priority ad ahead of new tour

04 Feb 2013 | by Maisie McCabe

will be promoted through Beyonc 's and O2 s social media channels. In addition, a 30-second "artist s cut ... May, and the Manchester Evening News Arena on 7 May. Media planning and buying for the campaign ...

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