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UK's biggest ISPs pledge £1m to fight online child abuse

19 Jun 2013 | by Matthew Chapman

Virgin Media, TalkTalk, BSkyB and BT made the announcement yesterday during a Government summit held by culture secretary Maria Miller, to discuss how the internet industry can do more to prevent harm to children on the web. The news comes in the same week that Google pledged 4.5m ...

Tax and topiary: why marketers should care about the G8 summit

18 Jun 2013 | by Richard Morris, chief executive, Identica

the latest brand to find itself in the glare of the tax avoiding media spotlight, this G8 actually matters ...

Coca-Cola hires Jessie Ware for biggest push behind Zico coconut water

17 Jun 2013 | by Matthew Chapman

of the Gherkin building in London , with consumers being offered tickets to the event via a media partnership ... as sales of fizzy drinks flatten out. Social media activity will support Zico s #TheEverydayActive ...

Social shopping site Tothetops.com launches across Europe

17 Jun 2013 | by Nicola Kemp

managing director at MySpace, chairs Tothetops.com. Despite the plethora of voices across social media ...

Apple follows Facebook and Microsoft with reassurances about data privacy

17 Jun 2013 | by Matthew Chapman

. It has released the information following the media frenzy created by revelations of the National ...

Idea of the Week: Exclusive opportunity to sponsor the NUS Extra Card, provided by National Union of Students

17 Jun 2013

/exclusive-opportunity-to-sponsor-the-nus-extra-card/nus-media.html ...

Apple introduces bold 'designed by Apple in California' message

14 Jun 2013 | by Matthew Chapman

anything. Agency: TBWA\Media Arts Lab Creatives: Duncan Milner and Eric Grunbaum ...

Why quick-to-react video content is crucial to any marketing strategy

14 Jun 2013 | by Simon Whalley, executive producer, Framestore

. Such innovations are coinciding with the arrival of video-led social media platforms like Vine and Tout ...

What marketers should know about Snapchat

13 Jun 2013 | by Nicola Kemp

of "inappropriate poses or gestures". But, of course, every development in social media comes with a corresponding social panic. In reality, any given media platform could be accused of being awash with sexual content ... of scrutiny. Media research has noted that teenage girls in particular spend a long time going back ...

Industry View: Can Facebook emulate Twitter's #hashtag success?

13 Jun 2013 | by Matthew Chapman

become fairly common vernacular culturally, within above-the-line media and over recent months have been ... with the option to amplify with paid media. "We are, on reflection, positive about the Facebook hashtag ...

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