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GETTING INTO THE RETAIL GROOVE

-related initiatives are the changing landscape of the music industry and the rise in social media and new consumer ... to reach consumers. Social media too is altering the way customers interact with services and how music ... and interactive media technologies rapidly increase. Being able to offer value-added features, such as a new music ...

GIVE MUSIC FOR FREE

rollout, the falling cost of storage, the explosion in social media and the rapid growth in mobile digital ...

A LOVE AFFAIR WORTH NURTURING

possible. And social media has proved an unforgiving platform. Ultimately, consumers are getting smarter ...

WHAT NEXT IN MUSIC?

', by Jamie Davies and Ben Curwin at Mood Media 'A love affair worth nurturing', by Ruth Simmons ... the exasperation felt by agencies and marketers when things fall down at the final approval stage. Mood Media ... experts. Jamie Davies, the creative director at Mood Media, is surprised that many brands don't take ...

The Top 10 most complained about ads of 2009

... have now been the one-stop shop for the regulation of advertising across all media for more than five ...

Peter Kay visits antiques fair in John Smith's ad

disbelief at the 200 price tag put on the item. John Smith's media planning and buying is carried out ...

Virgin Media Television reveals new identity for Bravo

LONDON - Virgin Media Television has unveiled a new channel identity and logo for its pay TV...Virgin Media Television's strapline for the channel, "Bravo: Home of the Brave", aims to reflect its personality. The Bravo devil-horned logo has been embellished in chrome, which a spokesman said was intended to give it a "filmic quality", while the horns have been softened to reflect the "more inclusive ...

Tesco launches FA skills spot starring Frank Lampard

Created by The Red Brick Road, the ad broke during ITV's coverage of Chelsea (led by Lampard) versus Portsmouth in The FA Cup Final on Saturday (15 May). Media planning and buying has been handled by Mediabrands' Initiative. The supermarket spot featuring England star, and Chelsea captain, Lampard, is set ...

Cadbury launches Crunchie Rocks campaign with Tina Turner

, E4, ITV and Sky 1 beginning this week. Media planning was undertaken by PHD. Ross Farquahr, brand ... moment, it's best shared." As part of the campaign, Crunchie will launch a new social media game called ...

O2 partners with Gorillaz for tour promotion

O2 and Gorillaz have launched a campaign across TV, digital and mobile to promote the band's Escape to the Plastic Beach tour. The campaign, developed by VCCP, Drum, pd3 and Indie Mobile, Agency Republic and AIS with media planned by Zenith Optimedia, lets O2 customers know they can get priority ...

 

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