EDF Energy "Zingy" by Abbott Mead Vickers BBDO
08 Apr 2013
. The TV spot, which will be supported by social media activity, shows Zingy travelling on the back of a ...
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BT and Gareth Bale tackle Sky Sports in TV spot
09 May 2013 | by John Reynolds
here." Martin Krejci directed the TV spot. Media was bought by Maxus. The soundtrack is Wor by Django Django. The spot will be supported with outdoor ads and large investment in social media ...
Vodafone launches global emotive ad campaign
05 Apr 2013 | by Sara Kimberley
handled the media planning and buying. Grey London won the global brief to create the campaign last year ...
Gocompare stops tenor Gio Compario from singing
02 Apr 2013 | by Sara Kimberley
the media planning and buying for the campaign. Toby Horry, the managing director at Dare, said: "We ...
A brand is born
07 Mar 2013
, really. The campaign idea even helped us think about the media strategy. If Kevin was connected ... launch for ten years, it was also the first launch of this scale in an exploded world of media ... or following a URL or hashtag. Most people noticed the blanket media coverage on day one of the launch ...
Three "the pony" by Wieden & Kennedy
06 Mar 2013
that sharing clips via social media can build and cement friendships. Blink s Dougal Wilson directed the 60 ... will be supported by cinema, outdoor and social media activity. In addition, people can customise their own dancing ...
Three celebrates silly stuff with moonwalking pony
01 Mar 2013 | by Matthew Chapman
Social media activity allowing mash-ups of the original TV spot perfectly communicate the "silly stuff. It matters" strapline. Brand: Three Client: Tom Malleschitz, marketing director Agency: Wieden + Kennedy Creatives: Dan Norris and Ray Shaughnessy ...
Sony to launch 'most ambitious' campaign for the Xperia Z
26 Feb 2013 | by Maisie McCabe
on the media value of the campaign, but said it was the "most ambitious marketing campaign yet" for the Xperia ... was specially remixed for the spot by Sonjay Prabhakar. The media agency is PHD. Steve Walker, chief marketing ...
O2 "Beyonce" by VCCP
06 Feb 2013
on TV this week. The campaign will be promoted through Beyonce s and O2 s social media channels ...
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