Frost/Sorrell Bitch has been quite impressed by WPP media agency MEC of late. Not only has the agency been shortlisted for the hotly-contested Media Week Award for Agency of the Year ... two media titans, Sir David Frost and Sir Martin Sorrell . Brought together by former TV ...
-driven, thanks to good media distribution, monitoring and evaluation services. Work done by MEPRA ... reputation. Multinationals won't have trouble finding an agency to adapt a media relations effort ... success, and attract top players and sponsorships. VIEWS IN BRIEF - Which media outlet do you most ...
The new Colgate Total Professional toothbrush ad has hit the streets of London via six-sheet bus shelter sites.
t deny that it was a particularly clever example of product placement given the guaranteed media ... the opportunity of a mass-media moment to promote The Mirror brand ...
Client: The Territorial Army Agency: Saatchi Saatchi Timescale: Feb 11 for one month Budget: part of total pounds 3m
Client: MasterCard Agencies: Optimedia/Publicis and The Public Relations Business Timescale: Three years Budget: Undisclosed
.' Text 100 is also honing its focus on social media, Benecke said. Earlier this year, Jeremy Woolf ... media initiatives globally. Yang's appointment helps to maintain a focus in China while Woolf leads social media initiatives, Benecke added. Yang, who joined the agency in 2008 following time spent ...
Hill & Knowlton's general manager of its Qatar and Kuwait operations, Sara Gourlay, will relocate to Singapore to assume the role of director of transnational business and the Asia-Pacific director of the agency's technology practice.
MS&L Group has appointed Hill & Knowlton China's SVP Benjamin Tan as managing director of its China operations, effective immediately.
Weber Shandwick has hired Edelman Australia's head of lifestyle, Elke Pascoe, to lead its lifestyle practice in the country and parts of Asia-Pacific, heightening the recruiting rivalry between agencies in Australia.
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