12 Mar 2012
| by Lynsey Barber
client s business objectives and the initiatives their media agency deploys. We discuss with clients how ...
07 Mar 2012
| by Sarah Wrixon, Salix Consulting
A poor comms strategy has allowed the media to overplay the 'privatisation' of the NHS....done. The media, hungry for conflict and debate, have gorged at the table of health reform ever since ...
07 Mar 2012
| by Nicky Smith, Nexus Communications
scientific articles, alongside digital and social media outlets. The gatekeeper role fits perfectly into a ...
07 Mar 2012
| by Steve Bates, APCO Worldwide
recognition of both the globalisation of the cosmetic surgery industry and the power of social media. Facebook ...
07 Mar 2012
| by Felicity Knights, Merchant Marketing Group
makers, GPs and the media.
Private companies need to communicate better the benefits they deliver ...
07 Mar 2012
| by Ruth McEwen & Tamora Langley, Weber Shandwick
Surrey.
The media and political debate tends to oversimplify the nature of the changes - not ...
, Rapp: The big trend is the shift of power, triggered not by media or people, but by technology. If we ...