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Is the status of planners on the rise?

08 Nov 2012

what they do. First there was Lord Hollick, the former chief executive of United Business Media ...

The UK remains a leader in honest, decent advertising

08 Nov 2012

company-owned websites and social media, are leading the way. But, as important as these companies are, they ...

Costa Coffee: seemingly disembodied heads in a sea of coffee beans sing Kiss in this memorable ad.

06 Nov 2012 | by Craig Mawdsley, chief strategy officer, AMV BBDO

Content/ TCS Media 20 18= ( ) Lynx Victors Spoils/ Mindshare 20 18 ...

Brand Barometer: Social media performance of Kenco

02 Nov 2012 | by Staff

A look at the performance of Kenco in social media over the past four months.

The Obama vs Romney marketing face-off: brand lessons from the US election

01 Nov 2012 | by Gordon MacMillan

mainstream media. One no longer needs to be on, or participating directly in, social media to be connected to ...

Lifeline: Arena Media

01 Nov 2012

The boutique media shop has been through a buyout as well as the loss of its founders and key...June 2004: In 1992, the two-year-old KLB media boutique had mutated into Booth Lockett Makin ...

Emin's illustrious media career enters third act

01 Nov 2012

reputation, carefully cultivated down the years, as one of the media industry's more extrovert and colourful ...

Real-time bidding - The state of play

01 Nov 2012 | by Katherine Levy

Media agencies might have wrestled back control of the digital audience space from the ad networks..., it is a happier place where media agencies have finally clawed back the digital audience territory ...

Has Facebook lost UK focus?

01 Nov 2012

question remains, though: should UK agencies, media and creative alike, expect a little bit more from the ...

Red Cross: 'Crisis' ad is a compelling and potentially effective way of repositioning the charity

30 Oct 2012 | by Craig Mawdsley, chief strategy officer, AMV BBDO

campaign running in other media to make their investment worthwhile, as brand equity isn t much use when ...

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