What is the future for product placement?
24 Nov 2011 | by Gary Knight and Nick Price
media owners currently value product placement? Do the current valuation methods represent fair value ...
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Coleridge brings ABC's credibility into question
14 Feb 2013 | by Arif Durrani
Asda, Tesco, Virgin Media and the like, and annual copy sales fell 13 per cent in the last audit alone ...
David Wilding: Algorithms do not always provide an engaging solution
04 Aug 2011 | by David Wilding
resulting "reach and frequency of social media brand impressions". Seriously? Has it come to this? Here ...
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