Think BR: Here's a crazy idea - let's not do Facebook
18 Jan 2013 | by Kenny Nicholson
to people on social media. The conclusion to me seems obvious, do something useful on Facebook (a ...
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What did David Ogilvy know?
26 Apr 2013
within social media is even more idiotic since content is only as good as how many people see it and paid ...
Think BR: Seven steps to Facebook Exchange success
17 Jan 2013 | by Erich Wasserman
programmatic buying across the media landscape, writes Erich Wasserman, co-founder, GM EMEA & APAC, MediaMath....when you can work seamlessly across data, media and creative. A Facebook campaign is multi-faceted, and ...
Think BR: The top 10 online brand protection strategies for 2013
17 Jan 2013 | by MarkMonitor
. 4. Monitor social media The reach, transparency and viral nature of social media make it ideal ...
Think BR: Digital should dump the traditional advertising straightjacket
16 Jan 2013 | by Wesley ter Haar
the preeminent social media gurus about trickle-down economics: "Here s the problem: it doesn t work ...
Think BR: What every digital marketer can learn from Obama's 2012 campaign
16 Jan 2013 | by Leah Anathan
win for President Obama. It left most in the media to shrug their shoulders with a we don t know ...
Think BR: From Vegas to the world
15 Jan 2013 | by John Tigg
more useful from a media perspective is the update to the smart brain inside the brand s TVs, which ...
Think BR: Why the ad tech sector must get better at speaking the language of marketers
15 Jan 2013 | by Pierre Naggar
marketers make decisions about target audiences and how they can more effectively spend digital media ...
Think BR: Reaching the multi-device Consumer
14 Jan 2013 | by Russell Loarridge
fulfil its potential. Using existing social media identities via social login makes brand engagement ...
Think BR: Why mobile is the next big super power
11 Jan 2013 | by Justin Gibbons
director, Arena Media....more immediate and meaningful ways. On a basic, response-led level we have seen that OOH media can ...
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