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Industry view: Will Xbox One revolutionise home entertainment?

22 May 2013 | by Matthew Chapman

marketers point of view, Microsoft has reinforced every trend we ve all been seeing within the media space ...

First Direct returns to 'challenger' origins with 'unexpected bank' relaunch

22 May 2013 | by Alex Brownsell

a tomato is a fruit, then we re a bank," and, "We re the crab that walks forward." Media buying ...

Yahoo unveils complete overhaul of Flickr

21 May 2013 | by Gordon MacMillan

social media. Today Flickr has around 89 million users and more than eight billion images have been ...

Virgin Atlantic marketer Simon Lloyd departs in restructure

20 May 2013 | by Alex Brownsell

Former Nokia and 118 118 marketer Lloyd joined last summer from his position as director of media ...

Nike campaign asks fans to put country before football club

20 May 2013 | by John Reynolds

Nike is to weigh into football's club-versus-country debate with a new social media campaign called...primarily through social media, as Nike looks to encourage fans to stress pride in wearing the England ...

Yahoo agrees to pay in excess of $1bn for Tumblr

20 May 2013 | by Gordon MacMillan

struggling internet business. The deal will also give it a foothold in the social media world and access ...

Brands need to be more original on Instagram

20 May 2013 | by Richard Alford, managing director, M&C Saatchi

In what must be one of the least surprising developments in recent social media history ...

Marketing Leader of the Year: The candidates - Justin Cooke

17 May 2013

never been done before, and the 'shoot the show button', which is a social media phenomenon. I love it ...

Tesco triumphant in top five 'socially devoted' brands poll

16 May 2013 | by Gemma Charles

of utilising social media, and Twitter in particular, to relate to their customers and address their ...

How UEFA has looked to grow its Europa League brand

15 May 2013 | by John Reynolds

launched our digital campaign which will drive fan engagement through creating a new social media presence ...

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