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Clear Channel billboard converts humidity into drinking water

, commercial director at Clear Channel Agencies: Media Connection BPN Mayo Draft FCB Per Creative ...

Sainsbury's offers free fish in sustainability push

social media platforms using the #switchthefish hashtag, and with a series of infographics on Sainsbury ...

Top 10 Marketing Mishaps of 2012

Thanks to social media, marketing mishaps can now go viral with a single touch. Some of the world...projectile vomit his food all over the restaurant during a 6th grade trip'. Social media has a powerful ...

Flailing Starbucks has fallen to 'age of damage', says Havas global chief

should have come from the very top of that company." Social media driving social responsibility The ...

Energy sector prepares for marketing unheaval

It is this confusion, coupled with media accusations that the sector is profiteering, that poses a ...

Brands should take heed of the enduring power of kindness

devastation. Many turned to social media to drive their relief efforts. Race 2 Recover NYC, a pop-up ...

Peugeot, Honda and Selfridges back Children in Need

Sun, Metro and The Times that will be supported by a "Pudsey takeover" of the car brand's social media ...

Six marketing lessons from Red Bull Stratos

, which has created almost an unfair benchmark for marketers. While media coverage has focused on the ...

The third age of branding: actions speak louder than words

old-style institutions such as the government, media and banks. Meanwhile, there has been a rise in ...

Arif Durrani: Cannes 2012 suggests doing good is now good business

among the industry back-slapping, network squabbling and media one-upmanship along the Crosiette, I...really can be good business. With the backdrop of globalisation and the rise of social media, consumers ...

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