Media Relations: Contact book update
18 Jun 2004
PRESS
news operation in action reveals two central truths about media relations: first, journalists work ...
' that sets it apart'. Media relations will focus on press sampling and visits to media companies ...
While media lore states summer months are slow for news, Lynne Roberts finds out why PROs should be pitching both fun and serious stories to journalists at this time of year.
Ninety-nine-year-old luxury pen brand Conway Stewart is set to re-establish its UK and US media profile after it was bought by a private UK trust this year.
The accuracy of broadcast audience measurement has been brought into question by GfK Media's latest study that shows CNBC Europe has five times the number of viewers identified by BARB's industry currency.
Caribbean and Portugal villa operator Prestbury Travel Group has hired its first external PR support to combat decreasing effectiveness of advertising.
head of group media relations, a role for which headhunters snared him from Weber Shandwick, and he...Shandwick 2004 Head of group media relations, BT ...
ranges that will form a key part of its media relations strategy. Sales director David Gwilt said ...