Search results for "Media Relations"

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Threatspotting: Choose online. Choose ambient. Choose a dirty great projection. But are clients still choosing traditional media, asks Harriot Lane Fox?

advertising are becoming less effective, says Francis Thomas, group media relations manager at the Boots ...

Public Relations: Egg’s story - The resounding success of Egg’s launch was the result of a highly controlled PR exercise. Richard Lamballe on how it was achieved

for the media relations campaign that would supplement the financial PR activity: consumer media ...

Public Relations: The measure of PR - Measuring the effectiveness of a PR campaign means more than counting the cuttings. Ken Gofton reports on the latest evaluation techniques

campaign succinctly calls it, Proof . It s a myth that media relations can t be measured. A ...

THE SPECTATOR: AN EXPERT’S VIEW: Subtle makeovers prove a success for the outspoken title, Penny Furniss writes

Spectator is an unmissable bargain. Penny Furniss is the co-founder of the media relations ...

CAMPAIGN REPORT ON HEALTHCARE: How many doctors do you need? - As the healthcare market becomes ever more competitive, agencies are likely to turn to medical professionals for help. Meg Carter sounds a warning note

involved in educational campaigns and media relations, such as providing editorial for specialist ...

 

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