APA International Content Summit: Brands must plan, collaborate and integrate to ensure content marketing success
25 Nov 2011 | by Staff
included Sarah Tuke, head of media relations, Coca-Cola. Keynote speakers at the event included Rory ...
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Prime minister's digital marketing guru departs for agency role
16 Jun 2011 | by Gemma Charles
their publics. "Rishi has already proven himself to be a pioneer in modern media relations and brings ...
PR Agency of the Year: The Red Consultancy
13 Dec 2011 | by David Singleton
products. Similarly, a media relations campaign for anti-virus software brand McAfee helped build the ...
Experiential marketing: The pop-up phenomenon
26 Apr 2011 | by Nicola Clark
's website, effective data capture and subsequent digital media relations are at the heart of this. Hendrick ...
Special Report: Social media - battle of the brands
26 Dec 2011 | by Kim Benjamin
internally. Asam Ahmad, head of consumer media relations at Virgin Media, says using social media ...
Marketing, PR and digital: brands bring it all together
21 Jul 2011 | by Noelle McElhatton and Gemma Charles
employing a specialist social media manager, based in the press office and reporting to the head of media ...
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