JCDecaux to target shoppers with 400 digital screens outside Tesco
14 Jun 2013 | by Arif Durrani
to measurement and accountability," and "a brave step away from the status quo". Mortimer said ...
The new BARB data will include the measurement of computer devices, including tablets, and is ...
to measurement and accountability," and "a brave step away from the status quo". Mortimer said ...
following its integration into measurement business Ebiquity. The Post Office has appointed Surname ...
A global guide to measurement launched to mark the start of the AMEC summit represents a move away...The guide, the first of its kind, is entitled The PR Professional's Guide to Measurement and is ...
and online properties. A study released in March by information and measurement firm Nielsen ...
on product development, campaign measurement and insights, and marketing best practices. The UK ...
, campaign measurement and insights, and marketing best practices. A similar US board has existed for ...
and efficient." The board will discuss product development, campaign measurement and insights and ...
, paid social, PPC and SEO, using real-time measurement, econometric modeling and brand tracking. Last ...
conversion rate in the sector. An Amscreen statement said the combined new measurement system is "set to ...