Search results for "Mastercard"

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Brand Barometer: Nike's latest viral campaign reviewed

31 Jan 2013

story of the Cognac brand's history from the French Revolution to global expansion. MasterCard ...

Brands debate the video and content challenge

16 Jan 2013 | by Staff

Marketers from LOCOG, MasterCard, Nestle, KFC, Match.com, Mars, Twinings, BBC Worldwide and ...

MasterCard signs Rita Ora to front 'Priceless Remakes' campaign

07 Jan 2013 | by Alex Brownsell

MasterCard has recruited pop music artists Rita Ora, Conor Maynard and Delilah to front a campaign...each set to perform exclusive concerts for Mastercard customers later in 2013. Shaun Springer, head ...

Oddbins' anti-Locog stunt offers discount for wearing Nike trainers

24 Jul 2012 | by Daniel Farey-Jones

MasterCard, an iPhone, a bill from British Gas and a receipt for a Pepsi bought at KFC. The discount will ...

MasterCard aims to defy Olympic clutter with campaign

09 Jul 2012 | by Alex Brownsell

MasterCard is looking to maintain the momentum of its Priceless London campaign with an ad drive...With rival Visa ramping up marketing around its sponsorship of the London 2012 Games, MasterCard ...

MasterCard rolls out 'priceless' Brits competition

10 Jan 2012 | by Alex Brownsell

MasterCard has rolled out a campaign promoting its sponsorship of The Brit Awards, offering..., digital and social media activity. Shaun Springer, head of brand and sponsorship, MasterCard UK ...

MasterCard revamps 'Priceless' campaign with city rewards scheme

27 Sep 2011 | by Alex Brownsell

MasterCard is to relaunch its long-term 'Priceless' marketing campaign, as it aims to deepen the

Editor's Comment: MasterCard's fight for relevance

27 Sep 2011

the top of the pack. Hence MasterCard is reviving its 'Priceless' campaign - this time, however ...

MasterCard capitalises on Champions League Final with ad push

13 Apr 2011 | by Alex Brownsell

MasterCard has launched a marketing campaign to promote its sponsorship of the Uefa Champions...competition, which launches this week, MasterCard has created print, outdoor, digital and experiential ads, by ...

Visa transactions boosted by World Cup

15 Jul 2010 | by Joe Thomas

incumbent sponsor MasterCard, which claimed it should have been given first refusal on the deal. In May ...

 

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