to remove filtersRebranding: Ditch the name, not the customers
08 Aug 2007
resurrected. SWITCH TO MAESTRO MasterCard changed the name of its debit-card brand Switch to Maestro in ...
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Adwatch: The weekly analysis of advertisement recall
22 Aug 2007
38 12 (-) MasterCard McCann Erickson/Universal McCann 37 13= (-) McDonald ...
Ditch the name, not the customers
07 Aug 2007 | by Jane Simms
was resurrected. Switch to Maestro MasterCard changed the name of its debit-card brand Switch to ...
Coca-Cola picks marketing chief
01 Aug 2007
& Wine Group, and was vice-president for global marketing, products and services at MasterCard ...
Adwatch: The weekly analysis of advertisement recall
01 Aug 2007
10 (-) Abbey WCRS/Carat 44 11 (-) MasterCard ...
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