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FCB plans own European network

pounds 3.2m Mastercard pounds 5.4 m Mercantile Credit ...

The Awards Winners: The art of good business - Cathy Bond reports on the wide range of skills reflected in this year’s PRCA awards

MasterCard, provided an aggressive platform. Tim Lewis, RBS marketing director, says: You can t be too ...

Media: Railside gains

and MasterCard spent six-figure sums on AdRail sites...., Eurostar and MasterCard spent six-figure sums on AdRail sites. ...

FOCUS: BROADCAST PR - Getting mileage from TV footage/Broadcast PR specialists have come of age, as clients begin turning to them as much for strategic advice on understanding the medium as for ways of gaining exposure. Danny Rogers reports

Mastercard accounts. PR agencies just aren t set up to reach world-wide TV broadcasters within the hour ...

SPONSORSHIP: Fear of the unknown - James Curtis examines why sponsorship is in danger of losing its place in the marketing mix

points to the fact that IBM and MasterCard both plan to sponsor the Sydney Olympics as proof that last ...

INTERNET AND NEW MEDIA: Investments and electronic securities - Concern about credit card transactions on the Internet is probably misplaced and is definitely inhibiting business. Louella Miles looks at how the industry is tackling it

best-known specifications are Secure Electronic Transactions (SET), backed by Visa and MasterCard, and ...

New Switch set to target teens

last year. It also threatens electronic cash schemes such as MasterCard s Mondex. Nigel Turner ...

NatWest backs F1

NatWest is linking up with MasterCard to sponsor the Jordan Formula 1 team for which Damon Hill...NatWest is linking up with MasterCard to sponsor the Jordan Formula 1 team for which Damon Hill ...

Green Flag give TBWA pounds 10m job

event, with a higher profile than official sponsors JVC, Fuji, Philips and MasterCard. Green ...

Citibank chief swiped by Visa

, MasterCard s European credit card brand. Both will serve on Visa s European Union executive management ...

 

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