Mobile takes lead role in fuelling digital growth
18 Apr 2013
will be at the heart of the marketing mix in the future." ...
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What did David Ogilvy know?
26 Apr 2013
objective within their marketing mix start to look elsewhere for organisations who can fulfil their ...
The death of advertising, but only as we know it
21 Mar 2013 | by Danny Rogers
proving the value of TV ads as part of an integrated marketing mix. The Poetic report suggests that ...
Brand Barometer: Three's latest viral campaign reviewed
15 Mar 2013
the marketing mix the hummability of the soundtrack, how hot a topic horses are right now and the ...
Direct Line in £50m media rethink
14 Mar 2013 | by Arif Durrani
the last piece of the marketing mix due to be looked at since we divested from RBS MediaCom will be ...
Virgin Atlantic's top marketer Simon Lloyd on making the airline 'irresistible'
07 Mar 2013 | by Alex Brownsell
of our marketing mix, but we want to make Virgin Atlantic irresistible to our customers, and to do ...
Brand manager of the week: John Davies
06 Mar 2013
current job? The role is so rewarding. I manage the entire marketing mix, above and below the line ...
Guinness unveils St Patrick's Weekend marketing drive
28 Feb 2013 | by Gemma Charles
across TV, outdoor, digital and social. PR and point-of-sale will also form part of the marketing mix ...
Forward Thinking: Interview - Kiddicare's multichannel masterplan
23 Jan 2013 | by Jane Bainbridge
stores, we have to look at a new marketing mix, going from just online to cover the traditional channels ...
Where next for tablet media?
17 Jan 2013
because it underestimates the role that newsbrands play in the marketing mix. ID : At the moment, the ...
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London-based intern sought for leading boutique Covent Garden recruitment firm
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PR ACCOUNT EXECUTIVE - B2B TECHNOLOGY
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Communication Manager - Digital
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6 Degrees Talent Ltd
£75,000 per annum + £8k car allowance and 25 days holiday, Kent, South East Region -
Property PR & marketing Account Manager
Halogen
£32,500 - £37,500, Central London
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