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We will penalize intern exploitation

Having previously worked as an in-house marketing and PR manager, I know how challenging and

PR is still playing catch-up on data use

In the never-ending turf wars between marketing disciplines, effective use of data has long been an

A move towards the holy grail of integration

taking on chief marketing roles....this year were in chief marketing officer (CMO) roles, an increase from six per cent last year. ( View ...

Passion outweighs profits in new era

staid drinks market what punk rock was to popular music. The same can be said of our marketing tactics ...

We can celebrate a more mature profession

mid-noughties, PR has gained prominence as an employer of talent and a vital discipline within marketing ...

2013 heralds change but not catastrophe

pessimism. Kingston Smith W1's latest report The Financial Performance of Marketing Services Companies ...

Peter Holt: The Cabinet Reshuffle - as sponsored by PR Week?

of communication and marketing at Bristol City Council. ...

Financial PR has adapted to survive

, Martin Wheatley and Andrew Bailey. Some of this is about marketing, but it also signifies a ...

Press fight-back begins in earnest

their quality and integrity and suggests that these newspapers do not engage in obnoxious marketing ...

Steps to success at PRWeek Awards

see PR at the core of the strategy, not just amplifying a marketing initiative. I'm looking forward ...

 

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