Mark Ritson on Branding: the Google brand just keeps on stretching
10 Dec 2009 | by Mark Ritson
columnist of the year (business media), is an associate professor of marketing and consultant to some of the ...
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Opinion: Brands jostle for attention at Copenhagen climate change summit
17 Dec 2009 | by Arlo Brady
negotiations. COP15's importance stretches way beyond marketing, obviously. That said, both in the run-up ...
Editor's comment: Agencies succeed against the odds
08 Dec 2009
Congratulations to all the winners of Marketing's Agency of the Year 2009. In the supplement that...toward new business and 360 thinking, but, as most marketing departments felt this was not the year for ...
Adwatch Review: Microsoft
08 Dec 2009
has started. Mike Fischer, the chief marketing officer for Microsoft, launched this campaign with ...
Will the launch of another free London newspaper be viable?
08 Dec 2009 | by Staff
, former marketing director, The Guardian We have yet to experience a 'generalist' freesheet in London ...
Marketing Mole: Name that brand
08 Dec 2009
This shampoo brand, owned by Procter & Gamble, was launched in the US in 1961. The brand's latest Harry Enfield-voiced TV ad uses the line 'Don't break up with your hair.'
Marketing Mole: Who does Google think you are? - Kevin Peake, Marketing director, Npower
08 Dec 2009
- The first result links to Npower's Kevin Peake's up-to-date LinkedIn profile.
Marketing Mole: Name that brand
02 Dec 2009
This super-mini car model, manufactured by a US marque, was first introduced in 1976 to compete with the Renault 5 and Fiat 127.
Marketing Mole: Who does Google think you are? - Scott Jefferson, Marketing director, Greggs
02 Dec 2009
Scott Jefferson - LinkedIn York, United Kingdom - Marketing Director At Greggs The Bakers View Scott ...
Me and my mentor
01 Dec 2009 | by Sarah Johnson
Andrew Warner, marketing director, UK & Ireland, LG...I first worked with Linda Norris, a marketing consultant at Somerset Marketing Services, at Royal ...
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