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AIS scoops Vodafone loyalty marketing brief

Archibald Ingall Stretton has landed Vodafone's loyalty marketing business as the brand looks to...November last year of the O2 account, which moved to Lida. The loyalty marketing review was overseen by ...

Rik Haslam: Why decline in DM creative standards could be irreversible

Is direct marketing in the UK suffering an irreversible decline in the quality of its creative work?...marketing talent either agency-side or client-side. What I do see, though, are some cultural problems, an ...

Rapier's post mortem begins as Hornby rides in

disdain for direct marketing - meant that they were an unconvincing team. Stead refutes this, but ...

Pets at Home picks EHS 4D for CRM job

million. Scott Jefferson, the marketing director of Pets at Home, said: "EHS 4D demonstrated a real ...

MRM Meteorite scoops Direct Line Group DM

Direct Line Group is consolidating its estimated £11 million direct marketing business into MRM

TBWA's Integer Group makes entry into UK

TBWA Worldwide's shopper marketing agency, The Integer Group, is launching in the UK...., which will be the promotional, retail and shopper marketing arm of TBWA\UK. She will report to Robert ...

Founder Mark Cridge to exit Glue and Aegis Isobar network

made an outstanding contribution to advertising, marketing and communications over the past decade ...

Lida's Mel Cruickshank appointed to top Wunderman UK role

in-depth knowledge of digital marketing is what clients look for; in a world that is always on, they want ...

RSPCA calls review of £5m DM account

marketing account....up the account in 2003 from Rapp. The review covers all elements of the direct marketing handled ...

Iris wins Domino's digital and DM task

Domino's, the pizza company, has appointed Iris to handle its digital and direct marketing account....Wallis, the company's sales and marketing director, who joined the company in 2010 from the brand's rival ...

 

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