to remove filtersFord uses 'Europe's Super Bowl' to push technology credentials
23 May 2013 | by Alex Brownsell
audience even than the Super Bowl," said Roelant de Waard, vice president for marketing, sales and service ...
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3 Great Ads Elizabeth Fagan had nothing to do with
24 May 2013 | by Jane Bainbridge
recent ad for Thinkbox itself are 3 great TV ads that Elizabeth Fagan, executive marketing director for...Marketing Board, with Hancock playing his usual comedic character. "It's the first ad I probably ever ...
Great ideas don't require bravery
23 May 2013
avoid? Safety first The beauty of marketing is that the potential positive benefits of a brilliant ...
Metro launches gaming site with £1.9m ad campaign
22 May 2013 | by Priyanka Mehra Dayal
its above-the-line marketing. However, it has dedicated a bulk of the 1.9m ad budget to create a ...
First Direct returns to 'challenger' origins with 'unexpected bank' relaunch
22 May 2013 | by Alex Brownsell
and planning for the campaign, which launches this week, was by Mindshare. Marketing spoke to ...
Barclaycard teams up with Dare for digital campaign
21 May 2013 | by Magda Ibrahim
money saving offers from brands across the UK. Stuart Beamish, the marketing director at Barclaycard ...
Canon launches through-the-line EMEA campaign
20 May 2013 | by Magda Ibrahim
print executions. Nigel Taylor, the consumer imaging marketing communications director at Canon ...
The7stars wins media brief to resurrect HMV
20 May 2013 | by Louise Ridley
The7Stars has been appointed to revive HMV's fortunes and refocus the retailer's marketing on music...to The7stars without a pitch. The7stars will now work on a marketing push emphasising HMV's core ...
Goodstuff awarded £1m Diesel TimeFrames business
20 May 2013 | by Louise Ridley
UK marketing account manager at Fossil, said: "It is exciting times for Fossil and Diesel Timeframes ...
Cheil hires WPP exec Chris Chalk to lead strategy
17 May 2013 | by Priyanka Mehra Dayal
include Duncan Cargill joining as creative director, Emma Perkins as Cheil UK s shopper marketing creative ...
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