to remove filtersRAC’s new marketer set to hold creative and media pitches
19 Dec 1997 | by KAREN YATES
The RAC is expected to hold pitches for its creative and media work after its new marketing chief
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Review: Marketing and advertising news in the week’s press
19 Dec 1997 | by KAREN YATES
information on digital and interactive TV and details how this can be used to improve marketing programmes ...
TMD Carat secures pounds 5m planning and buying for Princes
19 Dec 1997 | by ANNA GRIFFITHS
full-service basis. JWT will retain the creative account. Ian Shepherd, the marketing director of the ...
Gap starts hunt for UK media planning and buying agency
19 Dec 1997 | by CLAIRE BEALE
September, its first UK TV work, as part of a more aggressive marketing strategy. The company ...
Banks Hoggins and Waitrose link up to raise store’s profile
19 Dec 1997 | by KAREN YATES
with its managing director, Mike Tunnicliffe, and its marketing director, Mike Anderson, earlier this ...
Equitable Life supplies programme series to C4
19 Dec 1997 | by ANNA GRIFFITHS
brief from Drum PHD. Channel 4 s sales and marketing director, Andy Barnes, said: Channel 4 ...
Derrick returns to UK to head Volvo at AMV
19 Dec 1997 | by ANNA GRIFFITHS
began his career as a graduate trainee 14 years ago in the Lever Brothers marketing department. He ...
Leo Burnett beats Dorland to pounds 2m John West account
19 Dec 1997 | by KAREN YATES
level of marketing support it deserves. We ve appointed Burnetts to help us formulate a ...
Private View
19 Dec 1997 | by TIM ASHTON
Stirling, marketing controller Brief: Demonstrate that W. H. Smith has the best selection of music ...
HEA takes hard line on youth smoking
19 Dec 1997 | by JOHN TYLEE
decision to exempt direct marketing from the European Union ban on tobacco promotion. After weeks ...
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