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OFF THE FENCE: Will other publishers look to follow News International and try and hit retailers' price margins?

year. The same argument applies to magazines and, whereas supermarkets have high shares of the ...

Carping about online's success ignores the bigger picture

companies, newspapers and magazines blur tribal dividing lines and make competitive trash-talk just silly ...

Is NI's move toward direct relationships the right one?

subscribers, so it not a totally new concept. Magazines have always understood the benefits of the loyal ...

Should Associated close the London Lite?

difference. NO - Lindsey Wolfryd, Head of magazines, Mediaedge:cia When the freesheet market exploded ...

Does The Observer have a future in its current form?

and innovative and bold portfolio of magazines. I damn well hope so. NO - Richard Addis, former ...

Co-operative media could be an answer to our problems

satellite channels. The quality of some free newspapers and magazines is unarguable - titles such as Metro ...

Will Stylist be a success for Shortlist Media?

quality freebie will erode loyalty to the paid-for media. Why should magazines be any different to the ...

Stylist will fill a gap in the market for upscale women

take on rivals such as BBC Magazines and H Bauer. This week, we unveil details of ShortList Media ...

Media must stay positive and find spots of optimism

overseas, but still have swathes of unsold inventory and low ad yields. Magazines are doing better ...

Targeted campaigns can tap into nostalgic consumers

topical right now. And in women's magazines, a "then and now" edition of certain titles would be ...

 

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