The mobile market matures - a European snapshot
02 Nov 2012 | by iProspect
markets. US Adults already spent more media time on mobile than on newspapers and magazines combined at ...
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Think BR: Getting the real measure of return on investment
19 Nov 2012 | by Marius Cloete
The PPA's Magonomics study is more than just an outright claim for magazines' effectiveness, writes...there were still well over 1.2bn copies of magazines sold or distributed in the UK. And that s only the ...
Who are Britain's healthy eaters?
01 Oct 2012 | by Alice Dunn
competitions in newspapers and magazines and are 50% more likely to respond to direct mail - hinting at ...
Think BR: NRS PADD an important marker in magazine media evolution
17 Sep 2012 | by Barry McIlheney
a growing in size and popularity. In 2002 the average issue total reach for all magazines was ...
Think BR: Anatomy of Influence
20 Jul 2012 | by Abby Carvosso
Carvosso, managing director, Bauer Media lifestyle magazines....multi-platform media brand. Abby Carvosso, managing director, Bauer Media lifestyle magazines ...
Think BR: Take part in the 2012 census of the creative media industries
04 Jul 2012 | by Dinah Caine
crucial. Advertising funds 75% of commercial television, 95% of national press, 80% of magazines, and 95 ...
Understanding the customer journey
01 Jun 2012 | by Outdoor Media Centre
Media Centre Category by category, magazines, radio, online, TV and press all have a share of the ...
Youth and social media
04 May 2012 | by Sarah Gale
and reading magazines, they also now have an expectation that they can access content whenever and ...
Five digital ad formats that make a difference for your brand
02 Mar 2012 | by MediaMind
? According to eMarketer, people spent 25% less time reading newspapers and magazines over the past two years ...
How tablets and e-readers are changing the UK's digital diet
16 Nov 2011 | by Sam Howroyd
% Photography apps 17% 1% Medical/ Health/ Diet apps 15% 1% Magazines 11% 2 ...
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