Online ad spend: 2005 online advertising spend rockets towards £1.4 billion
25 Jan 2007 | by The Internet Advertising Bureau
magazines ( 827.1m) and outdoor ( 896.8m) advertising markets. Guy Phillipson, Chief Executive of the IAB ...
Search results for "Magazines"
Search filters:
By Article Type
- Research
By Channel
-
Marketing
Click 
to remove filters
Group M forecast: Olympic sponsorship lifts outlook for 2007
26 Jan 2007 | by Adam Smith, GroupM
the tide of new magazines and newspapers. Online pricing tends to fall as the nation trades up to ...
Online ad spend: Internet advertising nears £1 Billion for the first six months of 2006
25 Jan 2007 | by the Internet Advertising Bureau
magazines (4.6%) and three times the size of radio advertising (3.4%). Online is also now half the size ...
BCMA publishes branded content attitudinal consumer study
05 Jan 2007 | by The BCMA and Contentworx
Nokia Fashion House scored lowest Waitrose and Sainsbury branded customer magazines scored highly for ...
Case study: Boots No.7 - intelligent media planning
24 May 2005 | by Professor Angus Jenkinson and Branko Sain
and women's magazines for its advertising communications. Following the application of the media ...
When it comes to the bottom line, it's knowing the biz v. giving good buzz
31 Mar 2005 | by Carl Anderson, Doremus
conventional wisdom. Going beyond developing a list of magazines that CEOs read or programs they watch on TV ...
How UK organisations can conquer US vertical industries effectively
05 Apr 2004 | by Flora Iacchia
magazines serving targeted vertical industries. UK marketers who take the time to read these magazines can ...
Are the 'best brands' really the best?
16 Mar 2004 | by Arie Opps
, and in business magazines from Fortune to Forbes. What ends up happening is that the brands that ...
Additional Information
Latest jobs Jobs web feed
-
London-based intern sought for leading boutique Covent Garden recruitment firm
Peter Childs
Competitive, London -
PR ACCOUNT EXECUTIVE - B2B TECHNOLOGY
CC Blue Recruitment
£18k - £22k, London -
Communication Manager - Digital
Media Recruitment
c£30k, SW1 -
In-house Internal Communications Manager (Kent)
6 Degrees Talent Ltd
£75,000 per annum + £8k car allowance and 25 days holiday, Kent, South East Region -
Property PR & marketing Account Manager
Halogen
£32,500 - £37,500, Central London
Most read
- National Lottery in £250,000 PR hunt to reconnect with public
- Microsoft kicks off six-figure b2b comms pitch
- PR agencies claw back digital business from specialist shops
- Financial Conduct Authority appoints Stewart Todd as head of news and media
- Westminster Advisers shakes up staff line-up following review
- South Africa seeks digital help to combat 'negative perceptions'
