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continues apace, with 21% growth to 43m in the quarter a fifth of the total spend in outdoor ...
Mobile ad spend in the UK almost tripled (up 148%) year-on-year in 2012 to 526m, on the back of 157% growth the year before . The sustained take-up helped propel total UK digital spend to 5 billion for the first time, and growth continued to accelerate in the second half of last year. Tim Elkington ...
m industry investment into a new out-of-home audience research system.
The incumbent on the account was search specialist Greenlight. OMD won despite iProspect s sister Aegis agency Carat picking up the Wickes 23m media planning and buying account at the end of last year . Wickes introduced the Wickesy the dog in September, in a social media and TV campaign ...
The group behind the Daily Mail has launched a website and mobile app called Today I'm Wearing...Today I m Wearing encourages women to post pictures of themselves in their favourite outfits, share them with friends via social media and buy other users looks online. They can upload pictures from mobile phones, tablets and PCs and tag information about each item of clothing, including where ...
JCDecaux is launching a network of large-format, full-motion digital screens it has dubbed 'M...installed two M-Vision screens in Bluewater at Greenhithe, and one M-Vision screen in the Bullring in Birmingham. M-Vision will be extended to Lakeside at Thurrock, the Harlequin at Watford, and the Victoria ... -sensitive and multiple messaging, reaching millions of shoppers in our malls. M-Vision aims to add "impact and cut ...
too, averaging around 1.3m unique per month, with over 27 million page impressions. It is one of eight ...
in Australia and New Zealand in a deal estimated at AUS $500m ( 322m). ...
services company AJ Bell totalling 4m. StubHub launched in the UK in March this year and has been ... eBay acquired StubHub at the beginning of 2007 for $310m ( 194m). It was founded by Stanford Business ...
Harveys, the Steinhoff-owned furniture store, is to move its £16m media planning and buying account...Company, Harveys spent 16m on media in the 12 months to the end of June 2012. It is thought ... that the decision to move its media account was related to how Starcom MediaVest handled the end of its 10m ...
