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Renault introduces Claude the 'joie' expert

introducing the M gane car model as being able to bring joie or joy to the city. Oscar-nominated Henry ... M ganes, to the dull Gisburn, where there are none. Phil York, Renault UK marketing director, said ... comparison of two such distinct villages works well for our brand. "The M gane is an iconic symbol of French ...

CHI & Partners lands £8m Green Flag task

LONDON - Green Flag, the RBS Insurance-owned breakdown cover provider, has appointed CHI & Partners to handle its £8 million UK ad account.

Peugeot/Citroën to pool £350m Euro media

, Belgium and the Netherlands and launched a joint venture with Group M called 2MV to service the business ...

Mini calls £70m global review

LONDON - BMW has called a review of the estimated £70 million global advertising account for Mini.

TBWA\Worldwide promotes Manchester chief

Harwood-Matthews will take on the role as he aims to lead a new global business unit for the Infiniti account, run from the Los Angeles group TBWA\Chiat\Day. Harwood-Matthews said: "I m delighted to be invited to operate at this level and build a new global team for Infiniti. "I m also very proud ...

JWT London scoops £13m Mazda UK job

LONDON - JWT London has been appointed to handle the £13 million advertising account for Mazda Motors UK.

Audi digital to depart GT for BBH

not confirm or deny the move. Audi was unavailable for comment. Separately, BBH has been added to the 40m ...

OMD takes Renault/Nissan media account

and encourage closer working between the two brands on media activity. Havas' MPG, Publicis' VivaKi and Group M ...

M&C scoops Hyundai business

Hyundai has appointed M&C Saatchi to handle its £12 million UK advertising account.

OMD and Carat shortlisted for £650m Renault-Nissan global media

LONDON - Renault-Nissan has shortlisted Carat and OMD to go head to head in a final pitch for its £650 million global media planning and buying business.

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