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X Factor remains popular among women but not a priority

28 Aug 2009 | by Vox pop

Most of the males interviewed said they were not keen on tuning in to watch 'The X Factor' for various reasons as it returned for its sixth series on Saturday with 10m tuning in. One man said it had ... not quite match last series' record first show audience of 10.2m. This year's series has a new format ...

What do the public think about Pepsi's new logo?

30 Oct 2008 | by Vox pop

Pepsi has unveiled a new logo as part of a £700m global brand make-over but what do the public

What do the public shop for most online?

17 Oct 2008 | by Vox pop

More than 11m Britons are now shopping online at least twice a week, according to new research

Are the public still interested in reality TV?

28 Aug 2008 | by Vox pop

her debut as a judge, pulled in a record 10.2m viewers but are the public still interested in other...The appeal of shows such as 'Big Brother', which manages around 3m viewers each night, appears to be dwindling. Here you can see a short video on what the public think about reality TV and if their feelings have changed over the past few years. ...

Which celebrity would spice up the Big Brother house?

17 Jul 2008 | by Vox pop

could save the reality show. The series, which attracted up to 2.8m viewers back in 2001, is now averaging little more than 1m viewers an episode. ...

What do the public think about the return of 'Big Brother'?

18 Jun 2008 | by Vox pop

'Big Brother' started almost one million viewers down on last year with 5.3m tuning in to watch ... two of the housemates kept the following Sunday and Monday nights' ratings afloat with 3.5m and 3.3m respectively. This was down slightly on last year's ratings which pulled in 3.6m and 3.7m viewers. The first ...

Do viewers want more live ads like the Honda skydiving spot?

13 Jun 2008 | by Vox pop

drew an average of 2.2m individual viewers; it began with 2.1m viewers at 20.10pm and ended with 2.3m ...

Will the Home Office's grisly anti-knife campaign be effective?

05 Jun 2008 | by Vox pop

Office's £3m anti-knife ad campaign but how effective do the public think it will be? Here you can see a

Are men interested in skincare products?

29 May 2008 | by Vox pop

Men spent a mere 57m on skincare, such as moisturisers, cleansers and facial scrubs last year, according to the latest research from Mintel. This is a tiny amount when compared with what women splash out, with sales worth more than 10 times that of men's products at 602m. Although sales increased 21% between ...

Is Boris right to cut adspend to fund more police?

15 May 2008 | by Vox pop

Reiterating his manifesto promise, Johnson said that funding of 16.5m for an extra 440 police community support officers to patrol buses and Tube stations will come from cutting Transport for London's advertising budget. The cuts in adspend will mean fewer high-profile campaigns such as the Metropolitan ...

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