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this could be good news for the ad industry all round. The return of I'm A Celebrity ... We're still getting into ITV's I'm A Celebrity ... Get Me Out of Here!, with its mix of OK celebs and non ...
If you're one of the 40,000 people subscribed to the Mars Phoenix Lander's twitter stream, you'll know exactly what I'm on about. The rest of you might need some explanation. Let's start with twitter. It's a simple service that lets you tell your friends (and other interested people) what you're up ...
's growth: George's ambition, along with the clout that the creation of WPP's Group M media-holding group has provided. Observers say the Group M move was especially positive for MEC following WPP's acquisition of MediaCom and the appointment of Stephen Allan as Group M's UK chief executive. Allan was ...
and Burger King, which justify its UK existence. However, it can't rely on this forever and I'm finding ...
into it and that it is a very big idea, but Orange has always been a premium brand and I'm not sure this will get ... mystique around the Orange brand has all but disintegrated, so I'm just not sure this big brand campaign ...
will be open to Group M clients and also to third-party users. It will essentially involve selling online ... to do with 24/7, which it acquired for $649 million a year ago, but also because it sees its Group M arm ... similarities to Publicis' recent tie-up with Google, in that it will provide Group M clients with potentially ...
term means we've surrendered thought-leadership of the industry to the West Coast of America. I'm ...
How Publicis took the £65m brief from under WPP's nose...., its director of strategy, co-ordinating things between the Group M negotiations team and Mediaedge ... online's importance as a sales channel. Sources indicate that Group M struggled at first to get its ... that MEC and Group M couldn't match. Publicis sources suggest its newly created group offering impressed ...
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