14 Dec 2001
| by MediaWeek
the company will have shed more than a 1,000 staff by the end of March 2002, with a full-year loss of £186m, including £234m ploughed into its digital and online operations. Carlton also revealed 300 staff have been axed and another 100 are to go as it announced a pre-tax loss of £409m. But ITV had started ...
14 Dec 2001
| by MediaWeek
Insurance company Admiral is to sponsor Carlton's London regional weather bulletins on ITV1, in a deal thought to be worth up to £1m. The sponsorship will run for a year from January 2002 and will involve advertising highlighting several of Admiral's brands, including Diamond and elephant ...
14 Dec 2001
| by MediaWeek
emerged as the National m agazine Company abandoned the launch of its women's web portal due to poor ...
. By the end of the year, it had been forced to announce a £33m emergency rights issue and had lost its ...
's attempt to take on the US came to a head when it posted losses of £527m and lost its group chief executive ...
14 Dec 2001
| by MediaWeek
All Response Media has cleaned up with £1m of new business, winning the media planning and buying task for vacuum cleaner brand Oreck. Owned by Integrity (Europe), Oreck produces a range of cleaning products and has employed the direct response agency to generate sales of its vacuum cleaners. A ...
14 Dec 2001
| by MediaWeek
extended the deadline for bids until next November. Johnston Press got as far as handing over £16.1m ...
in pre-tax profits to £43m and a 3.2% like-for-like growth in ad revenue, while in November, RIM ...
in October. Fish4 doesn't seem to have been as troubled and committed £2m to marketing in May. ...
14 Dec 2001
| by MediaWeek
MindShare was another agency with a warm glow despite the chilly economic climate. In the year it saw £45m ...
for the network include Philips Global, worth over £418m worldwide. Carat was also quietly jubilant about pipping ...
agency. As part of the Starcom MediaVest Group, the agency won the £12m Alfa Romeo planning brief ...
14 Dec 2001
| by MediaWeek
share of online media spend. MSN even launched a £68m worldwide marketing campaign in September ...
agreed to acquire Jupiter Media Metrix, valued at £48.9m, in the US. The major online event ...
.com media and creative task in November and the same month seeing I- l evel scoop the £2m William Hill ...
14 Dec 2001
| by MediaWeek
Emmerdale: Procter Gamble is believed to be planning to drop its £7m sponsorship of Emmerdale . The Daz Dogs have been linked to the popular soap for the past two years and the contract comes to an end early next February. The sponsorship deal is one of Granada Enterprises' most ...
14 Dec 2001
| by MediaWeek
-only advertisers with budgets up to £10m, particularly focusing on large-sized high street retailers ...
14 Dec 2001
| by MediaWeek
title, it is said to have cost him £50m. ...