Click 
to remove filters
. I m personally intrigued by the implications not just for the brand but for marketing in general ... , it was picked up by the Chinese State TV news which is seen by an audience of 200m. What are the next steps ...
Your Mojo . The 2.5m campaign is running across TV, outdoor, online, social and below ... prizes once targets are reached for the number of tweets using #mojo . The TV ad was created by M C ...
in ads for O2 , Pepsi and H M. Follow @alex_brownsell ...
at Tesco's rival price-match scheme. Price Lock is an extension of the 100m investment made in 2012 ...
17% year on year to 16.5m, according to Nielsen. It is the UK s fourth-biggest gum brand, behind Mars-owned Wrigley s Extra, Air-waves and Orbit, posting annual sales of 8.5m in 2012. ...
The spot, which forms part of a 5.5m marketing drive, breaks today on the brand's social media channels, and will air on TV from 24 January. The ad, which has been created by Abbott Mead Vickers BBDO, will have a 60-second and a 30-second creative. It continues to push the new Guinness brand positioning ...
suggests many of us spent most of the day shopping online - 126m website visits, accounting for 17m hours ... the princely sum of 472.5m. A triumph for the online retailers. This is why I have chosen to look ... that it led its marketing with a standalone 30-second spot backed by a sleigh-full of media money - 4.2m ...
Twitter to amplify that and got 26m people, including celebrities. Twitter wouldn't be central ... 're slow to react; we're still in this 30-second TVC creative market. DC: I'm sure most of you ... to watch. JL: I'm sure people's attention span is diminishing rapidly because of the way we're being ...
The 23-year-old, multiple golf-major winner is thought to have been in discussions with Nike over the proposed 10-year-deal for some time. It has been reported the deal will be worth between $200m ( 124m) and $250m ( 155m) over 10 years. Specific details of the deal are unlikely to be announced. The deal ...
The marketing campaign, created by Bartle Bogle Hegarty, is running across digital, PR, outdoor and TV. The media planning was undertaken by Mindshare. The campaign will run until April and, according to Unilever, is worth at least 12.6m. Aldrin, pilot of the historic Apollo 11 spacecraft ...
