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H&M leads top ten most-shared Beckham ads on the social web

Viral videos and TV ads for H&M are the most-shared ads starring David Beckham, who last week...ad installment for H M. Directed by Guy Ritchie, the ad sees Beckham running through streets ... . H M "spring 2013" by Marc Atlan Design 908,611 shares all time shares this week All time ... /Chiat Day LA 680,333 shares all time 3. H M "who ...

Dentsu's Aegis Media wins £20m global Burberry account

Dentsu's Aegis Media has landed its first global win in the form of the £20m media planning...to Japan s giant Dentsu network last week. The account is believed to be worth in excess of 20m across Europe and North America, with the lion's share 13m being spent in the US, where it will be handled ... , Burberry s 2m business will be handled by Vizeum, which is looking to bolster its client roster following ...

CHI team wins Jack Wills global brand task

Jack Wills, the clothing brand, has appointed CHI Group agencies The Social Practice, M/Six and CHI

The Right Track

the answer? By Daniel M Jackson...to some great music on an ad but don t bet the agency on it! Daniel M Jackson is the managing director ...

Gap reviews international creative and media

digital "1969 LA and beyond" campaign, created by O M, told the story of Gap s denim studio in Los Angeles ...

Fur trade targets glossies with multimillion ad blitz

The International Fur Trade Federation is running a $1m-plus advertising blitz in glossies

Benetton to consolidate £80m global media

United Colors of Benetton is gearing up to consolidate its media planning and buying account into its first agency network.

The7stars picks up McArthurGlen media business

The incumbent on the account was Carat, which repitched for the business through its Edinburgh office. The review was called in April and was led by Stuart Cox, a partner at GraystoneCox Media Consultancy. M2M also pitched for the account. The7stars will be responsible for devising a new strategy ...

Beiersdorf kicks off £110m pan-Euro media review

estimated £110m pan-European media account....with the capture, in 2010, of the $100m US media account from OMD. It had previously won the Beiersdorf account in its home market of Germany, where OMD was also the incumbent. The UK spend on the account is 23m ... activity on ASOS. The media review follows the appointment of DraftFCB to handle its global $700m ...

Zenith wins £3m Armani UK media account

Zenith has been appointed to the £3 million UK media planning and buying account for the fashion brand Armani.

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