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ASA slips into the red reflecting weak ad market

115,839 over the year, with incomes declining by 9.5%, or 701,925, to 6.7m over the same period ... .61m, while revenue from broadcast ads fell by 10.9% to 2.48m, reflecting respective falls in revenue ...

US Market Entry: co-branding strategies are a matter of teamwork for UK companies

Worldwide Associate of MGSE and President of McCarthy Marketing Management (M3). The firm specialises ...

 

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