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Campaign Viral Chart: Spock vs Spock in Audi challenge

10 May 2013 | by Sarah Johnson

this week All time: 177,036 shares 9. H M "Beyonc as Mrs Carter in H M" by director Jonas Akerlund 28,495 shares this week All time: 198,169 shares ...

The campaign that improved lives, not profits

09 May 2013

-a-day. We head to Plan HQ. I m nervous. That very particular kind of nervous you get when you re really ...

Campaign Viral Chart: Beyonce switches to H&M as Evian stays top

03 May 2013 | by Ben Hall

spot for H&M, alongside work for the Windows Phone and the Nokia Lumia 920....this week All time: 223,962 shares 5. H M "Beyonc ...

Manning Gottlieb retains DWP enrolment brief

29 Apr 2013 | by Louise Ridley

undisclosed agency. Manning Gottlieb will now continue its work on the DWP s 'I m In' campaign, on which the department plans to spend 8m. The campaign launched in September 2012 and has starred celebrity bosses ... against PHD and MEC. Media buying for the campaign will continue to be handled by Group M s M4C ...

What adland must learn from the Thatcher furore

18 Apr 2013 | by Danny Rogers

As I write, M&C Saatchi's "best-ever client" is about to be cremated. Let's hope it ultimately

Book of Mormon sparks Church activity

08 Apr 2013 | by James Swift

will be confined to the internet, where it will run "I m a Mormon" ads until the end of 2013. The UK and Ireland ... the play, now read the book," and "The book is always better". The Mormon Church has been running "I m a ...

Outdoor industry finds another £1.9m of space for Missing People

05 Apr 2013 | by Maisie McCabe

The 1m campaign started last July and so far the digital outdoor ads displaying pictures of missing people have helped to find 59 people. The charity claims it has also more than doubled the average ... 2013, is 2.88m. Follow @MaisieMcCabe ...

Govt comms chief Alex Aiken defends ad roster

22 Mar 2013 | by Louise Ridley

." The creative roster includes Abbott Mead Vickers BBDO, DLKW Lowe, Engine, Enter, Inferno, Kindred, M C Saatchi ... services) to just 30, in the first review for six years and hopes it will save around 3m a year. Aiken ... communications in 2009 to 2010 to around 300m today, and I imagine that will be the yardstick for the next ...

DWP reviews £8m comms planning for auto enrolment

20 Mar 2013 | by Louise Ridley

for its ongoing £8m pension campaign about automatic enrolment....The incumbent Manning Gottlieb OMD is defending the account from MediaCom and Carat and first meetings are taking place this week. The DWP launched its "I m in" campaign, starring well ... brief in October 2011 after a pitch against MEC and PHD. Media buying, handled by Group M s M4C ...

M&C Saatchi creates ads with Big Issue sellers

08 Mar 2013 | by Louise Ridley

M&C Saatchi has worked with homeless Big Issue magazine vendors to create a national print..., customer relations and competition. M C has worked with The Big Issue since the magazine s rebrand last ... , Glasgow, Bath and Bristol. Enyi Nwosu, managing director of M C Saatchi s central strategy unit, said ...

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