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A view from the top

09 May 2013 | by Laura Desmond

, but was able to meet with my trainer first. We work out three times a week, which is sacred to me when I m ...

The campaign that improved lives, not profits

09 May 2013

-a-day. We head to Plan HQ. I m nervous. That very particular kind of nervous you get when you re really ...

Private View: Dede Laurentino and Nick Hastings

09 May 2013

winning the trip to space. I’m somewhat happy by that and biased, since the Brazilian national squad isn ... degrees. Less predictably, the winner was Pedro from Brazil. Good work, fella – wear a seat belt. I’m ... are affecting, but I’m being asked to take in too much information for the film as a whole to really hit home ...

Hampson Hughes Solicitors "Harvey & Archie" by Media Agency Group

08 May 2013

Hampson Hughes Solicitors has released its first-ever TV spot. The 30-second ad, by Media Agency Group, shows two characters walking along a street when one falls into a drain, accompanied by an adapted version of the 1965 Herman s Hermits song I m Into Something Good . It was written by Global ...

Müller "Müllerlicious" by VCCP

08 May 2013

M ller has launched a campaign starring the X Factor judge and former Pussycat Dolls singer Nicole Scherzinger to promote its luxury yoghurts. The ad, which was created by VCCP, introduces the De Luxe Corner ... , which first aired earlier this week, is an homage to the 90s M ller Fruit Corner commercial that starred ...

Wrigley promotes 'Willy Wonka-style' sweets with outdoor ads

03 May 2013 | by John Reynolds

The outdoor activity is running from 6 May to 19 May and forms part of a broader 3m marketing campaign to support the Starburst brand extension. The ads inlcude images of a pear creeping out from behind a screen after previously being dressed as a strawberry. They will run across more than 1 ...

Campaign Viral Chart: Beyonce switches to H&M as Evian stays top

03 May 2013 | by Ben Hall

spot for H&M, alongside work for the Windows Phone and the Nokia Lumia 920....this week All time: 223,962 shares 5. H M "Beyonc ...

Virgin Holidays "unleash your mojo" by M&C Saatchi

02 May 2013

Virgin Holidays is launching a campaign that urges customers to unleash their mojo. The TV spot was created by M C Saatchi Group and will first air on 4 May during Britain s Got Talent on ITV. In the 40-second ad, a family escapes the daily grind by going on holiday. It closes with the line: "You see, on a ...

James Townsend, designer, Bartle Bogle Hegarty

02 May 2013

time*. Achieving that would be unusual. Apart from that, I m pretty usual. *At the time ...

Private View: Justin Tindall and John Treacy

02 May 2013

in length. "Major advertisers have been quick to jump on board!" the blogs scream. I’m not sure ... " with which to contend. But, on a graph measuring the quality of this advertising over the years, I’m not sure ... to brands, then Twitter is where people are talking about brands, right? The problem is, I’m just ...

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