The Work: New campaigns - UK
23 Jan 2009
Creative agency: M C Saatchi Writers/art directors: Nick O'Brien, Paloma Reed Planner: Richard Storey ... hygiene with its new TV ad featuring a cinematic romantic encounter. The ad, by M&C Saatchi, aims ...
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The Work: Private view
30 Jan 2009
Right, the first thing I should own up to is: I'm not feeling very positive today. I've just spent ... from the British Heart Foundation (4). Now, I'm not really sure if this is a TV spot or viral or what ... . SUIT - Andrew McGuinness, partner, Beattie McGuinness Bungay I'm feeling positive. I've just spent a ...
M&C Saatchi goes dental with new Macleans TV ad
16 Jan 2009 | by Staff
The ad, by M C Saatchi, aims to move away from the more scientific approaches typically used in toothpaste campaigns. It shows a chance meeting between a man and a woman on the street. The couple embrace ... brand to build an emotional connection with consumers Creative agency M C Saatchi Creative ...
Peugeot/Citroën to pool £350m Euro media
15 Jan 2009 | by Ian Darby
, Belgium and the Netherlands and launched a joint venture with Group M called 2MV to service the business ...
The Work: New Campaigns - UK
28 Nov 2008
Atkinson Post-production: th1ng, The Moving Picture Company Exposure: National TV THE LOWDOWN M R ...
EBay prepares for £15m UK media pitch
06 Nov 2008 | by Anne Cassidy
LONDON - EBay is gearing up for a review of its £15 million media planning and buying account.
OMD takes Renault/Nissan media account
04 Nov 2008 | by Ian Darby
and encourage closer working between the two brands on media activity. Havas' MPG, Publicis' VivaKi and Group M ...
OMD and Carat shortlisted for £650m Renault-Nissan global media
23 Sep 2008 | by Ian Darby
LONDON - Renault-Nissan has shortlisted Carat and OMD to go head to head in a final pitch for its £650 million global media planning and buying business.
The Work: Private View
19 Sep 2008
-platformism is all the rage. I'm not sure this week's collection will do much to restore the national feelgood ...
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